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"DESIGN ECOLOGY"

SIGNS+PICTURES

Everybody's Editorial Darling Mario Lombardo hat mit seinem BUREAU in Zusammenarbeit mit Page-Redakteurin Jutta Nachtwey das Buch "DESIGN ECOLOGY" – Neo-Grüne Marketingstrategien – im Herrman Schmidt Verlag veröffentlicht. Vorgestellt werden auf 272 Seiten neue Strategien und kleine Labels wie auch große Brands die das "neue" Verhältnis von Ökologie und Nachhaltigkeit geprägt haben oder besonders innovativ kommuniziert wurden/werden. Wie reagiere ich zeitgemäß auf das steigende gesellschaftliche Interesse der Konsumenten an gesellschaftlichen und ökologischen Fragen und damit im Verbund an entsprechenden Produkten. Diese und viele andere Fragen werden in diesem Buch beantwortet. Abgesehen davon ist die Lombardo'sche Gestaltung alleine schon den Kauf des Buches wert, das allerdings mit knapp 70 Euro auch nicht unbedingt geschenkt ist. 

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